Senior Art Director

Based in LA

About

I never actually set out to become a designer. I stumbled into it during college when I had no idea what I wanted to do, but knew I wanted a life centered around creativity. What I discovered was that I loved the yin and yang of design—the balance between being bold and artistic while also analytical and strategic. Since then, I’ve dove headfirst into the world of graphic design, and my 10+ year career has taken me up and down the East Coast before eventually landing in Los Angeles, California.

I started my career as a branding and print-focused designer, creating logos, visual identities, and campaigns before gradually transitioning into UI/UX and web design. As traditional agencies increasingly needed more digital expertise, I taught myself the skills to fill that gap and discovered a passion for creating digital experiences. But at my core, I’m still drawn to the challenge of building brands from the ground up and helping organizations define who they are.

Outside of work, I spend my time thrifting, exploring nature with my dog and boyfriend, hunting down new restaurants to try, and staying active through group fitness classes. When I’m not toiling away on a project, there’s a good chance I’m reading at a neighborhood coffee shop or at the dog park.

Experience

Mighty Union

Senior Art Director

2025-present

Mighty Union

Art Director

2024-2025

Stark/Raving

Senior Designer

2021-2024

Boston University
Questrom School of Business

Lead Designer

2019-2021

Bigeye Agency

Designer

2016-2019

Dealership for Life

Designer

2015-2016

Designed and built by Nicole Williams

Designed and built by Nicole Williams